Shopify Plus and BigCommerce agency, London
Bespoke Shopify Plus and BigCommerce design and development
We design, build and migrate ecommerce stores for growing brands: custom themes, headless builds, B2B, integrations and support that stays after launch. More than 20 stores built since 2022.
Official partnersShopify Partner and BigCommerce Partner.
SEO-safe migrationsEvery URL mapped, rankings watched for 90 days.
One teamDesign, development and support under one roof.
Trusted by
Official Partner
Official Partner
Results
Real numbers from real clients
42 → 93
Mobile PageSpeed score on a headless BigCommerce store
L'azurde
1.75% → 2.2%
Conversion rate after a UX audit
Loci
7% → 8.5%
Conversion rate on a brand-new theme
Perky Pear
20+
Stores built and migrated since 2022
Superior
What we build
New stores and replatforming, done properly
Whether you are launching, rebuilding or moving platform, you get one team for design, development, data and SEO.
Build
Shopify Plus development
Custom themes, Shopify B2B, multi-market stores and integrations with your ERP, OMS and marketing tools.
Shopify Plus buildsBuild
BigCommerce and headless
Catalyst and Next.js storefronts, multi‑region catalogues and Arabic and English stores on BigCommerce.
BigCommerce buildsMigrate
SEO-safe migrations
From Magento or WooCommerce to Shopify, with products, customers, orders and rankings carried across.
Plan a migrationAI commerce
Shoppers are asking AI. Make sure it recommends you.
More product searches now start in ChatGPT, Gemini, Perplexity and Google AI answers. Those assistants recommend the stores they can read and trust, and increasingly link shoppers straight through to buy.
Every store we build or migrate is made AI-ready as standard. We can also add AI to the shopping experience itself.
- AI-ready stores. Product data, structured data and agent standards so AI assistants can find and recommend your products
- AI shopping assistants. An on-site assistant that answers questions, compares products and helps people choose
- AI search and merchandising. Search that understands what people mean, with smarter recommendations
- AI content and SEO. Product descriptions, translations and metadata at scale, checked by people
After launch
Everything a store needs to keep growing
Support retainers
A monthly team working through your roadmap, with releases planned around your trading calendar.
How retainers workSite speed
Core Web Vitals, PageSpeed and real-shopper load times, measured before and after every change.
Make it fasterAudits
UX, conversion, SEO and code reviewed, with findings ranked by the value they unlock.
Get a free auditSecurity and stability
Penetration-test findings fixed, admin and APIs locked down, and your store steady through peak.
Secure your storeTechnical consulting
Platform choice, headless or not, and how your ERP, PIM and OMS should connect.
Get adviceWebsite design
Bespoke, mobile-first design that tells your brand story and is built to convert.
See our design approachHow we work
A clear plan from first call to launch and beyond
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Discover
We learn your brand, customers, data and goals, then audit what you have today.
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Plan
A dated plan, a fixed quote and a redirect and data map before any code is written.
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Build
Design and development in short cycles, with a preview site you can click through each week.
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Launch
Tested go-live in a quiet trading window, with a rollback ready and the team on hand.
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Grow
Speed, SEO and AI visibility tracked after launch, and a roadmap for what comes next.
Case study · L'azurde
Mobile PageSpeed from 42 to 93
L'azurde is a fine jewellery brand selling across Saudi Arabia, the UAE and Egypt, in Arabic and English, on a headless BigCommerce and Next.js storefront.
We put the header and first screen into the server-rendered page, cached pages at the edge, loaded marketing tags after the page is usable and fixed layout jumps. Then we closed every critical and high finding from their penetration test.
- BigCommerce
- Headless
- Next.js
- Cloudflare
- Retained
42 → 93
Mobile PageSpeed score
48 → 100
Desktop PageSpeed score
8.1s → 3.1s
Time for the main content to appear
0
Critical or high security findings left open
Google PageSpeed Insights lab scores for the homepage, before and after our October 2026 release.
More of our work
Results that show on the bottom line
- Shopify Plus
- UX audit
- CRO
Loci
A UX audit that put more of the brand into the shopping journey, so customers understood the product and bought with more intent.
Read the case study- Shopify
- New theme
- Retained
Perky Pear
A brand-new Shopify theme that raised conversion rate and lifted average order value from £25 to £31.
Read the case study- Shopify Plus
- B2B and DTC
- Retained
Tatty Devine
One combined Shopify Plus store, so stockists around the world place wholesale orders alongside retail shoppers.
Read the case study- Shopify Plus
- New market
- Retained
Togetherband
Theme customisation across the brand and a brand-new store for the Brazilian market, with Klaviyo and 3PL integration.
Read the case studyWhy Superior
Why brands choose us
Honest from day one
Clear quotes, plain-English updates and straight answers, including when the answer is that you do not need us.
Communication is the job
You get people who reply, explain what changed and why, and tell you about a problem before you find it.
Measured, not guessed
We measure speed, conversion and search before and after our work, so you see what you paid for.
No A**holes policy
We choose our clients and partners carefully and treat everyone with kindness. It makes for better work.
FAQ
Questions we often get
Do you work with Shopify or BigCommerce?
Both. We are an official Shopify Partner and an official BigCommerce Partner. If you are not sure which suits you, we will compare them against your catalogue, markets, integrations and budget and give you a straight recommendation.
Will we lose search rankings if we migrate?
Not if the migration is planned properly. We map every old URL to its new home, carry over titles, descriptions and structured data, and watch rankings and crawl errors for 90 days after launch so anything that slips is fixed quickly.
What is an AI-ready store?
A store that AI assistants such as ChatGPT, Gemini and Perplexity can read, understand and recommend. That means clean product data, structured data, fast pages, clear policies and support for the new agent shopping standards that Shopify and others are rolling out.
How much does a project cost?
Every project is different, so we quote after a free discovery call. Builds and migrations get a fixed, itemised quote. Support is a monthly allowance of hours you can use on whatever matters most that month.
Do you only work with UK brands?
No. We are based in London and work with brands across the UK, Europe and the Middle East, including multi-language and right‑to‑left stores and launches into new markets such as Brazil.
Do you use AI to build?
Yes. Our developers use AI tools throughout delivery, for code, testing and reviews, with a person checking every change. It means faster turnaround and more done in each retainer month.
Start a project
Let's build something better
Tell us what you are planning. We reply within one working day with next steps.